2007 Independent Reps Council Survey
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Questions Addressed
- What type of company are you?
- What is the annual gross sales (at invoice) volume of your company?
- How much have your company’s gross sales grown in the last 12 months?
- How much have your company’s gross sales grown in the last 36 months?
- Based on revenue, what percentage of your business do the following areas represent?
- Of the number of people working in your company, how many are:
- What benefits do you offer your employees?
- How many manufacturers do you represent in each category, and at what commission?
- Over the last year, what has the net gain/loss of total lines of business?
- Of new lines acquired, how many were acquired from:
Of the lines lost, how many were lost to: - How are your sales people (IRS form W-2) compensated?
- If your sales employees (IRS form W-2) are paid a flat salary, what is the average annual salary?
- How are your sub/reps/contract employees (IRS form 1099) compensated?
- On average what percentage of gross commission income is paid to each type of sales rep?
- Do you use a payroll service?
- What is the average age of the sales staff?
- What are the average sales a sales person is responsible for annually?
- What regions of the country do you operate in? (please select all that apply)
- Which of the following expenses does your company pay for your sales people?
- When does the rep firm pay for product training expenses (travel, hotel, etc.)?
- If offered, what incentive programs work?
- How do you distribute information to resellers such as new pricing, policy, terms, etc.? (please check all that apply)
- How do you respond when a manufacturer asks for your mailing list? (Please select all that apply)
- How many lines does your company (represent, distribute, etc.)?
- Do you have a non-compete clause with your manufacturers stating that they will not hire your sales people?
- Do you have a non-compete agreement with your sales reps?
- What percentage of manufacturers has a provision for paying commission on the following billing situations (the value should add up to 100)?
- What reports do you require from your sales people and how often?
- What do you provide your sales people? (please select all that apply)
- How do you divide up your territory?
- Do you create and operate by a budget?
- How do you find leads for your Channel Partners?

