2005 AV Trends & Opportunities Study: State & Local Government
Overview of the role that AV plays in the state and local government industries based on surveys and one-on-one interviews. The report identifies product and service purchasing trends by level and department within state and local government.
The report is 39 pages. Available as a PDF or printed copy.
Member price: $349
Non-Member price: $499
As listed above, InfoComm International members receive a 30% discount. Shipping and handling is already included in the price, if a printed copy is requested.
Please call InfoComm Sales at 1.800.659.7469 to reserve your copy now.
Table of Contents
Market Analysis
Market Size and Growth
Segmentation
Jurisdiction Type vs. Average Annual AV Spending
Product vs. Configuration Type
Channel vs. Transaction Type
Trends — Demand Drivers and Inhibitors
Customer Analysis
Segmentation
Definition
Sub-segments
AV Product Applications
Common Applications
End Customer Attractiveness
Purchase Decisions
Decision Process
Purchase Criteria
Buying Preferences (Services/Channels)
Unmet Needs
Strategic Recommendations to AV Manufacturers and Pro-AV Dealers
How to Identify the Right Opportunity
How to Market to State and Local Government End Customers
Key Elements of Selling to State and Local Government End Customers
Critical Market Success Factors Manufacturers and Dealers Must Consider
Appendix — Sample List of Nationwide Cooperative Purchasing Programs

